A Two-Day Live Business Intensive with Anna Kitney
Soulful CEO
Build a premium business that attracts higher-calibre clients, commands premium prices, and no longer depends on more hours to grow.
The Truth
You do not need more clients. You need a better business model.
You have already proven that people will pay for your expertise. Your clients get results. Your reputation is growing. You know your work creates real transformation. But every new income goal still asks for more time, more sessions, more delivery, more availability.
That is not freedom. It is a business that depends too heavily on you. Soulful CEO will help you change that.
The Core Shift
The next level of your business will not come from working harder.
It will come from learning how to package, position and sell the transformation you already create.
- You will stop thinking like a service provider who sells time. You will start leading like a CEO who sells value.
- You will stop trying to attract everyone. You will start speaking directly to your Highest-Tier Premium Client.
- You will stop filling your calendar to grow your income. You will start building a business designed for greater freedom, stability and scale.
The Truth About Your Business
The problem is not another qualification.
It is not that you need to post more content. It is not that your market is too crowded. The problem is that your business has not yet been structured around the true value of your expertise.
- You may be undercharging.
- You may be overdelivering.
- You may be selling individual sessions when your clients need a complete transformation.
- You may be communicating what you do without clearly articulating why it matters.
Soulful CEO is where we correct that.
This is not another business course.
You will not leave with another notebook full of ideas.
You will leave with a business built for your next level.
Over two immersive days, we will work on the four foundations of a premium business.
The quality of your business will never exceed the quality of the woman leading it.
The Four Foundations
Identity. Positioning. Offer. Messaging.
Identity
Strengthen the way you think, decide, lead and receive as the CEO of your business.
Positioning
Clarify who you serve, what makes your work valuable and why you are the obvious choice.
Offer
Package your expertise into a premium offer that sells transformation rather than time.
Messaging
Communicate your value clearly so the right clients recognise themselves in your work.
The Two Days
Become the CEO. Build the business.
Become the CEO
Before the business changes, the woman leading it must change.
- Uncover the beliefs and behaviours keeping you undercharging, overdelivering and overworking.
- Define your Highest-Tier Premium Client.
- Clarify the transformation you are uniquely positioned to deliver.
- Raise your standards for the way you work, sell and lead.
Build the Business
We turn your expertise into a premium business.
- Create a clear transformation statement.
- Develop a bold outcome promise.
- Package your expertise into a premium offer.
- Refine your positioning and messaging.
- Create the first assets needed to introduce your offer to the market.
By Anna Kitney
My private clients invest with me for the long‑term game.
My private clients spend within my UAE & UK company in just the last few years. I take each client through my Discovery Call Script to pre-vet their suitability before signing them. I cherry-pick my private clients. I want to ensure they are the ideal client for my offer.
The work I do with my clients will serve them for many years to come. The investment that continues to give them a ROI year in, year out.
Client Results
And it’s not just me.
My clients are selling high-ticket offers within weeks of changing their business model.
What Changes
When you stop selling time.
Your business becomes simpler. Your message becomes clearer. Your offers become stronger. Your clients become more committed. Your income is no longer tied to the number of hours available in your calendar.
Instead of constantly asking how to find more clients, you begin attracting better clients. Instead of explaining why your work is valuable, your positioning makes that value obvious.
Instead of building a business that consumes your life, you build one that supports it.
The Real Shift
Service Provider vs. Soulful CEO
Hourly Model
“I get paid for what I do.”
Premium Model
“I get paid for the transformation I create.”
What You Will Create
The foundations of your next-level business, built during the event.
This is not passive learning.
Your Highest-Tier Premium Client profile, so you know exactly who your business is designed to serve.
Your Transformation Statement, so you can clearly communicate the result your work creates.
Your Bold Outcome Promise, so premium clients understand the value of your offer.
Your premium offer, designed to move beyond hourly pricing and one-off sessions.
Your premium messaging, so your expertise is positioned with greater clarity and authority.
Your launch assets, including a sales email, social content and a practical implementation plan.
About the Founder
Anna Kitney
Self-made 7-figure spiritual business coach, advisor and thought leader.
I have run and operated 4 companies in the last 26 years which have generated millions of pounds in revenues. I’ve trained thousands of therapists internationally. Over the past two decades, I’ve helped thousands of entrepreneurs transform their expertise into thriving, premium businesses.
When I first started my business, I made many of the same mistakes I now see spiritual entrepreneurs making every day. I undercharged, overdelivered, tried to help everyone, and built a business that relied far too heavily on my time. While my clients experienced incredible transformations, my business lacked the structure, positioning and scalability to create the freedom I truly wanted.
Everything changed when I stopped thinking like a practitioner and started thinking like a CEO. I refined my offers, clarified my messaging, raised my standards, and built a business around transformation instead of time. That shift did not just increase my income. It gave me the freedom to choose how I worked, who I worked with, and the impact I wanted to create.
Today, I teach spiritual entrepreneurs how to do the same. My work combines business strategy, identity, energetics and soulful leadership because I believe lasting success is not created by strategy alone. It is created when the woman leading the business evolves alongside it. Soulful CEO is the culmination of everything I have learned about building a premium business that creates greater income, greater freedom and greater impact without sacrificing your values or your soul.
If you are ready for your next chapter, I would be honoured to guide you there.
Is This For You
The entrepreneur who is ready to evolve.
You are already working with paying clients and know you are capable of creating a much bigger impact. You have outgrown the hourly model and no longer want your income tied directly to your time.
You want a business that creates more income without sacrificing your freedom or peace of mind. You are ready to lead your business as a CEO, not simply work inside it as a practitioner.
This Is For You If
You are ready to lead your business as a CEO.
You know your messaging is too broad and you are ready to become known for one extraordinary result.
You are ready to attract higher-tier premium clients who value transformation.
You want to package your expertise into a clear, premium offer.
You want a business that creates more income without sacrificing your freedom or peace of mind.
This is not for you if you are looking for a shortcut without being willing to refine your offer, positioning or message, or if you are unwilling to examine the beliefs and standards shaping the way you lead your business.
Imagine Two Days From Now
You no longer feel trapped inside a business that requires more of your time every time you want to earn more.
You know exactly who your business is for. You have a premium offer that reflects the depth of your expertise. You can clearly explain the transformation you create, and you have messaging that attracts the right clients.
You have built the foundations of a business that can grow with you.
Join Soulful CEO
I’ll see you on the inside.
SoulfulCEO
2 Days · Live Intensive
The Details:
- Two full days of live implementation
- The Soulful CEO workbooks
- Your Highest-Tier Premium Client framework
- Your premium offer framework
- Your positioning and messaging framework
- Live coaching and personalised feedback
- Private Telegram group access
- Lifetime access to the replays
And Yes,
Once early bird closes, Soulful CEO shifts from $97 to the full price of $997.
This price will never be available again.
Your Next Level
Stop building a business that needs more of you.
You have already created the expertise. You have already created the results. You have already proven that your work changes lives.
Now it is time to build the business that reflects that value. Soulful CEO will show you how to attract higher-tier premium clients, package your expertise and grow your income without building a business that consumes your life.
